Ase Study of International Finance and Investment Strategies employed by McDonalds
Present a case study of a multinational enterpriseMcDonalds
1) What are the major successful strategies adopted by the enterprise to deal with international finance and investment issues?
2) How would you evaluate the enterprises performance overall in relation to international finance and investment?must use companys annual report and comment on companys performance in the past 12 months.
3) What do you see as the potential challenges McDonalds will face in the 21st century in relation to international finance and investment?
general international economic and finance environment faced by multi-national enterprises
foreign exchange markets, attendant risks and instruments, exposure
international financing options for McDonalds
strategies used by McDonalds regarding foreign investment
the changing environment of international finance (challenges McDonalds will face)