Culture and culture change based on a study of the Amazon.com warehouse

There are two parts to the essay:

1. Describe the culture of the Amazon.com warehouse with reference to relevant theory and models. Scheini??s three levels of culture model is particularly relevant. You may also decide to refer to other relevant models and theories such as Morgani??s images of organisations and Handyi??s culture typology.

The suggested word count for this part of the essay is approximately 450 words.

2. Identify three strategies for increasing the motivation and wellbeing of warehouse workers (i??pickersi??) at Amazon.com. Explain and justify each strategy with reference to relevant theory and concepts, for example, stress management, motivation, leadership styles and job enrichment.

The suggested word count for this part of the essay is approximately 450 words
must including?
1. An introduction which briefly outlines how you intend to answer the questions.
(Approximately 50 words)
2. A body which addresses the two parts of the essay as outlined above.

3. A brief conclusion which summarises the main points of your essay.
(Approximately 50 words)
4. A word count at the end of your conclusion.

5. A reference list. (This is not included in the word count.)

Essential resources for this essay are:

BBC2 Panorama Programme (29/11/13) Amazon: The truth behind the click. Available on you tube at