Inding Your Strategy In the New Landscape Ghemawat (2010)
Provide a review and critical evaluation.
Evaluation Criteria based on Figure 1:
Strategy and Competition
Markets and Products
Operations and Innovation
Organisation and People
Identity and reputation
Use examples from well known organisations to illustrate the evaluation, including advantages and disadvantages.
Evaluation Criteria Marking:
Summary and Critical Review
Selection of Evaluation Criteria
Apply Evaluation Criteria to an organisation
Approximately 3 pages