Ineplex Entertainment: The Loyalty Program

I need a paper that is about Cineplex Entertainment: The Loyalty Program. The paper needs to answer What will Sarah Lewthwaite do and why? It needs to be a total of 5 pages long including a financial exhibit.

Please do not label the different section in the paper. It should flow seamlessly, but the answer should be supported with financials.

The format of the paper should flow according these guidelines:
1) Background of case

2) Facts
A) Sated
B) Implied

3) Problem Definition ( Whats the problem )
A) Source problem
B) Secondary Problem

4) Alternatives ( What alternatives do they have )
Pick an alternative and follow through

5) Criteria

6) Solutions

7) Implementation and follow up