Iscussion Week 9 Measuring Customer Satisfaction and Focus Groups”

Please respond to the following:

1. From the case study, hypothesize the usefulness of the NPS data as it applies to customer satisfaction scores for Finale. Provide a rationale for your response.

2. From the scenario, propose two (2) methods that Golds Reling, Inc. could use in order to effectively measure customer satisfaction for the new product launch. Choose the most effective method, and suggest one (1) process that the organization could follow in order to implement your chosen method. Justify your response.