Itical, structured report on fundamental marketing issues for Porsche automobile

Assignment guidelines
You are to write a 2500 word (+/10%) critical, structured report on fundamental marketing issues for Porsche automobile.
You should use a report format and your report should consist of four sections preceded by a brief introduction.

The Marketing Environment:
Applying appropriate theories and concepts, conduct an analysis of the chosen organisationi??s current competitive environment.

Market Positioning
Using the principles of Segmentation, Targeting and Positioning, identify your chosen organisationi??s key target audience(s).

Marketing Mix
Evaluate the effectiveness of your chosen organisationi??s marketing mix, and discuss how relevant and appropriate this is to the organisationi??s current positioning strategy.

Conclusions and Recommendations
Based upon the analysis of the chosen organisationi??s current market environment, position in the market place and marketing mix, make justified recommendations for the organisationi??s ongoing marketing strategy.