Lued In: How to keep customers coming back again and again”

Hi, I need a book report done on the book called Clued In: How to keep customers coming back again and againby Lewis P. Carbone. It is a management book. In the paper you can use words like I and me. Quote from the book but please be as simple as possible. Do not make it sound to intelligent make it as simple as possible. In the paper I need a summary of the book, my opinion of the book (whether or not I agree with what they are saying in management terms), who I would recommend the book to (managers, bosses etc.), how it relates to management topics we went over in class (the class is customer relationship management with topics like services, differences between perceptions and expectations, the GAP model and lifetime value of a customer) and other things similar to that.