M and their Blue Ocean and Red Ocean Strategy
Introduction: Short history of the company H&M
Main part: What is their strategy concept, compatitive growth strategy
What is Blue Ocean Strategy, what is the red Ocean strategy.
When did H&M use Red Ocean strategy and when Blue Ocean strategy.
Use the example for Blue Ocean strategy by taking their events (Karl Lagerfeldt,Victor &Rolf, Cavalli, BUT MORE IN DETAIL ABOUT THE EVENT JIMMY CHOO)
Why is H&M one of the most successful market leaders, is it because of the Blue Ocean strategy? Did the Blue Ocean strategy help H&M to be so successful or get any success?
I need this essay for the Managment course.
Please write in single space