Merica Texbook Company; Outsourcing versus In House

In this process it is important to follow the formula of planning that answers the following questions:
Where are we ? (SWOT )
Where are we headed ? ( goals and objectives)
How do we visualize our environment ? ( Barriers our development especially threats and weaknesses) .
What we need to do to reach our goals and objectives ? ( strategic action plan : strategies and tactics) .
The format of the essay should be:
Purpose
Situational Analysis
Alternative
Recommendations
Action Plans
Contingency plan
Also the essay have to be related with the final question of the case