Nalyse the transactional Environment of Taj Palace Dubai

I have used some tools to assess the transactional environment of Dubai Taj Palace Hotel. I want a help in analysing the transactional environment by using the tools and factors such as Porters five forces, SWOT and market segmentation. it will not be a logic if you analyse the environment based on something not captured in the tools.
Please note this is a strategy course and the propsal will be presented to the company. can you help?

I need to upload a document.