Ompare and contrast the prescriptive and descriptive schools of strategy using relevant business examples to support your analysis.
Compare and contrast the prescriptive and descriptive schools of strategy using relevant business examples to support your analysis.
After completing the module, the student should be able to:
a? Explain the aims, concept and role of strategic management
a? Evaluate the debates surrounding contemporary strategic issues
a? Identify and discuss different levels of strategy
a? Describe how the different perspectives of social science disciplines inform strategic management
a? Appreciate the implications of various perspectives for theory and management practitioners
a? Consider Mintzbergas schools of strategy and Whittingtonas classification of strategic perspectives in your analysis
a? Do not describe the schools but engage in a critical debate
a? Critically consider the extent to which their classification of strategic perspectives needs to be modified in the light of contemporary research
a? Refer to peer -reviewed academic journal articles to reinforce your analysis
a? Use relevant business examples in your analysis
Word limit: 1500