Onflict of Interest and Corporate Culture

Answer these questions:
1. Define conflict of interest in your own words .(business setting) What is one example of a conflict of interest in a business in a 2010, 2011, 2012 or 2013 news report? the article could be from New York Times, Wall Street Journal, Business Week, Economist, Inc. Magazine the only news sources allowed..

2. explain corporate culture in your own words and state why a business should be concerned about how their culture is perceived by consumers.