Ord Motor Company Fundamental Financial Analysis

Prepare an 8to 10-page fundamental financial analysis (excluding appendices, title page, abstract, and references page) that will cover each of the following broad areas based on Fordas financial statements:
1. Provide a background of the firm, industry, economy, and outlook for the future
2. Analyze the short term liquidity of the firm
3. Analyze the operating efficiency of the firm
4. Analyze the capital structure of the firm
5. Analyze the profitability of the firm
6. Conclude with recommendations for the future analysis of Ford (trend analysis)
Writing the Final Paper
The paper:
1. Must be 8 to 10 double-spaced pages in length (not including the title and reference pages) and formatted according to APA style as outlined in the Ashford Writing Center.
2. Must include a title page that includes:
o Title of paper
o Studentas name
o Course name and number
o Instructoras name
o Date submitted
3. Must begin with an introductory paragraph that has a succinct thesis statement.
4. Must address the topic of the paper with critical thought.
5. Must end with a conclusion that reaffirms your thesis.
6. Must use at least three scholarly sources from the Ashford University Library, in addition to the text.
7. Must document all sources in APA style as outlined in the Ashford Writing Center.
8. Must include a separate reference page that is formatted according to APA style as outlined in the Ashford Writing Center.

References Article
1. Ford Motor Company. (2014). Ford Motor Company 2012 annual report. Retrieved from
ar2012-2012%20Annual%20Report.pdf.

Book: Epstein, L. (2014). Financial decision making: An introduction to financial reports. San Diego, CA: Bridgepoint Education, Inc.
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