Ord Motor Company: Measuring Customer Satisfaction

Measuring Customer Satisfaction Paper: Research the text, library, and web sources for the best practices in measuring customer satisfaction. In a 2-3 page paper (* excluding cover and reference page), explain your findings and link them to Ford Motor Companys practices for measuring customer satisfaction. Identify whether Ford Motor Company meets or exceeds what the best practices advocate. Make sure you provide at least three supporting sources in APA format.

Suggested Outline:

Cover page*
Introduction
Identification of best practices
Types of industries
Linkage to your organizationas practices
Recommendations for your organization to improve on
References* (at least three).