Ow can Clifton Restaurant improve its competitive positioning in the current market?

My topic is marketing in business. here are my aims and objectives
Research Question and Objectives
Research Question
How can Clifton Restaurant improve its competitive positioning in the current market?
Research objectives
These are the objective I will be using in order to do my research.
– To undertake an external analysis of the competitive industry in which Clifton restaurant operates
– To analyse the competitors directly competing with Clifton restaurant
– To produce a marketing plan
– To determine a suitable competitive strategy
– To look at competitors marketing strategy
– To accomplish an appropriate promotion mix for Clifton restaurant