Reen marketing/ Do consumer attitudes about green marketing translate in to purchases?
Topic: Green marketing Do consumer attitudes about green marketing translate in to purchases?
Assessment criteria are:
Structure, format and presentation of the literature
review including references
Analytical assessment of the theory and development
Justification of arguments in support of your point of view
Dear Writer, i have attached a journal article but i am not sure if it is an appropriate use to my assignment.
The link between green
purchasing decisions and
measures of environmental
Bodo B. Schlegelmilch, Greg M. Bohlen and Adamantios Diamantopoulos/ European