Ritically discuss the importance of corporate sponsorship in the event Industry

Instructions
(1) The essay should be a maximum of 2000 (+10%) words in length. Please do
not go over this maximum limit!

(2) You must demonstrate a range of relevant and good quality reading and
investigation a use a good mix of books, journal articles, reports, etc.

(3) Include a list of references and use appropriate referencing throughout the
essay (the style to be used is the Harvard style of referencing).

(4) Read the question carefully in order to understand what is being asked and be
critical in your discussion!