Ulture & International Business (WHAT ARE THE CULTURAL ISSUES WHICH THE AMERICAN BESTBUY COMPANY FACED IN THE UK AND WHICH LEAD TO FAILUR)
Iti??s needed to avoid introduction, conclusion, and also other steps. It is only needed to concentrate on ONE QUESTION: EXPLANATION WHY DID american BESTBUY COMANY EXPERIENCED CULTURAL ISSUES DURING THEIR OPERATIONS IN THE UK. It is needed to mention American and British cultures and issues which BestBuy had under join venture with Carphone Warehouse. The assignment should be written in similar way: eg: American culture is more individualistic and short term orientated rather than British culture. ITi??S NEEDED TO apply some dimensions from Fons Trompenaari??s 6 dimensions theory to answer that question. Types of communication can be also included (direct, indirect, elaborate, succinct, contextual, personal, affective, instrumental COMMUNICATIONS). International Marketing also can be included (adaptation, standardization).THE ESSAY MUST BE SPECIFIC AND RELATED TO THE QUESTION.
Please NO REPUTATION, AND DO NOT PUT THE SAME POINT IN OTHER WORDS. THIS PART SHOULD CONSIST of DIFFERENT EVEDENCE OF CULTURAL ISSUES BestBuy FACED in the United Kingdom. JOURNALS AS A REFERENCE ALSO REQUIRED AND BOOKS FOR EXAMPLE 4TH EDITION CHARLES HILL BOOK (INTERNATIONAL BUSINESS TEXTBOOK) AND JOURNALS. SOME OF THE FOLLOWING LINKS SHOULD BE USED AS A REFERENCE (THEY ARE BELOW). PLEASE NO PLESUARISM.
Added on 24.02.2015 20:42
and do not write much about trampenaarS theory please
include +harvard reference system, 5-6 refernces.